SEO & listing only — not software

A directory listing that gets your program found.

Directory Listing puts your sober living home or treatment program above free listings in the Sober Friend directory and gives you the SEO tools to win the click — for $49/mo per home. No software, no contract, no setup fee.

$49/mo per home · Billed monthly · Cancel anytime

The directory today
4,377

programs listed across the United States, as of 2026-10-12.

Sober living homes
1,413
Residential treatment
1,448
Intensive outpatient (IOP)
1,075
Partial hospitalization (PHP)
439
Recovery consultants
2

Paid listings are shown before free ones. With most programs on a free listing, moving up is the cheapest visibility you can buy.

What it is

What is a Directory Listing?

Last updated 2026-10-08

Directory Listing is a $49-per-month, per-home subscription that upgrades a program's free listing in the Sober Friend directory without adding any software. Your listing gets the same directory treatment as our Progress software plan: the Verified operator badge, placement above free listings, a premium badge, a 6-photo gallery and custom SEO titles and social previews. It also includes a monthly website SEO audit and a monthly AI competitor report for your area.

It is built for sober living homes, residential treatment centers, IOP and PHP programs and recovery consultants that already run their operations their own way and simply want families, case managers and referral partners to find them first. It is not software: there are no resident, rent, staff or compliance tools — those come with the software plans, which you can upgrade any house to whenever you're ready.

What's included

Visibility and SEO tools. Nothing you won't use.

Verified operator badge

Shown on your card and listing page. It means exactly one thing: managed on Sober Friend by its operator through an active account.

Placement above free listings

Directory results list operator-managed listings first. Directory Listing ranks alongside our Progress software customers in your city.

6-photo gallery + premium badge

Show the rooms, the kitchen, the group space. Families decide with their eyes before they ever call.

Custom SEO & social previews

Write your own search title, meta description and social preview for your listing page — the words people actually search for your program.

Monthly website SEO audit

A scored checkup of the website on your listing, with a prioritized list of what to fix first. Run it every month.

AI competitor intelligence

A monthly report on the programs around you — how they position, price and present themselves — so you know where you stand.

Free vs Directory Listing vs software

Which listing is right for your program?

Three clear options. A free listing gets you in the directory. Directory Listing gets you seen. The software plans run the house — and include a priority listing too.

Comparison of a free listing, Directory Listing and the Sober Friend software plans
FeatureFree listingDirectory Listing$49 / mo · not softwareSoftware plansfrom $99 / mo
Listing page in the directory
Edit name, description, photo, insurance & amenities
Bed & program inquiries emailed to you
Verified operator badge
Ranked above free listings
Premium directory badgeProgress & up
Gallery photos—61–6
Custom SEO title, description & social previewProgress & up
Monthly website SEO audit
Monthly AI competitor intelligenceProgress & up
Resident, rent, staff & compliance software
Free trial—NoFirst home
Price per homeFree$49/mofrom $99/mo

Want the software too? See software pricing. Each house has its own plan, so you can mix them on one account.

How it works

How to upgrade your directory listing

  1. 01

    Claim or add your listing

    Find your existing listing in the directory and claim it, or add a new one. Claiming is free.

  2. 02

    Choose Directory Listing — $49/mo

    Pick it at signup or from your dashboard. It bills on your Sober Friend account, paid up front, with no trial.

  3. 03

    Finish your listing and submit it

    Add photos, your SEO title and FAQ, then submit. Every listing goes live after our team reviews it, paid or free.

  4. 04

    Run your audits, watch the inquiries

    Run your monthly website audit and competitor report from the dashboard. Inquiries from families land in your inbox.

How the directory decides what families see, and what the Verified operator badge does and doesn't mean, is published on how listings work.

FAQ

Directory Listing questions

Only want a free listing? Get listed for free.

What is a Directory Listing on Sober Friend?

Directory Listing is a $49/mo per-home subscription for sober living homes, treatment programs and recovery consultants that want more visibility in the Sober Friend directory without using our software. It gives your listing the same directory treatment as our Progress software plan — the Verified operator badge, placement above free listings, a premium badge, a 6-photo gallery and custom SEO titles & social previews — plus a monthly website SEO audit and monthly AI competitor intelligence.

Is Directory Listing software?

No. Directory Listing is SEO and listing only. It does not include resident management, rent collection, staff tools, compliance tracking or the resident app. If you want those, choose a software plan instead — Progress and Structured include all of the Directory Listing perks (Basic ranks lower in search and doesn't include the premium badge, 6-photo gallery, custom SEO or competitor intel).

How much does a directory listing cost?

A basic listing is free. Directory Listing costs $49 per month per home, billed monthly with no setup fee, and you can cancel any time — your listing stays in the directory as a free listing. Software plans, which include the same kind of priority listing, start at $99/mo per home.

Is there a free trial on Directory Listing?

No. Directory Listing is a listing-only plan billed on your Sober Friend account — on the same monthly invoice as anything else you have with us — and paid up front. The 30-day free trial is for accounts whose first purchase is a software plan: once your account is billing for anything, including a Directory Listing, a software plan you add later bills from the start. If you think you'll want the software, start there — Progress and Structured include all of the Directory Listing perks.

Which kinds of programs can buy a Directory Listing?

Any program the directory lists: sober living homes, residential treatment centers, intensive outpatient programs (IOP), partial hospitalization programs (PHP) and recovery consultants.

What does the Verified operator badge mean?

Managed on Sober Friend by its operator through an active account. It does not certify licensing, accreditation or quality — families should always confirm those with the program directly.

Can I upgrade or downgrade later?

You can upgrade any time: pick Basic, Progress or Structured for that house from your dashboard, and the software plan replaces Directory Listing, with a credit for any unused time. Progress and Structured keep every Directory Listing perk; Basic ranks lower in search and doesn't include the premium badge, 6-photo gallery, custom SEO or competitor intel, and the dashboard tells you so before you choose it. Going the other way, to drop to listing-only you cancel the house's software plan and then buy Directory Listing.

How long until my listing is live?

Every listing — free or paid — goes live after our team reviews it. Complete the listing checklist in your dashboard and submit it for review; paying for Directory Listing does not skip that step.

Families are searching. Be the first listing they see.

$49/mo per home, paid up front. SEO and listing only — upgrade any house to the software whenever you're ready.